The sports industry is a multi-billion-dollar sector with countless opportunities for those with a passion for both business and athletics. If you’re considering a career in sports management, understanding sports business management salary expectations is key. Here’s a breakdown of some of the most popular sports business management salary, and descriptions!
What is The Sports Management Salary in 2025?
The average sports management salary in the United States in 2025 is $55,000, with a range from $42,480 – $208,000. This depends on factors such as location, experience, and level of the sport or league. The highest paid job sports management salary is a sports agent, who makes between $110,000 – $500,000+ per year. Other jobs which produce high sports management salaries include:
- Sports marketers
- Physical Therapists
- Event Coordinators
- Facility Managers
- Sports Accountants
- General Managers
It is recommended that graduates going into this field after graduation would have a background in sport, which will help familiarize them with the transition into the industry. This career can be extremely fulfilling for those interested in sports, as well as those who have played sports in high school or college.
1. Sports Agent
Average Salary: $110,000 – $500,000+ per year Sports agents represent athletes in contract negotiations, endorsements, and career management. Salaries vary greatly depending on the success of the agent and the caliber of athletes they represent. The top agents in the industry can make millions annually through commission-based earnings.
2. General Manager (GM) of a Sports Team
Average Salary: $1 million – $6 million+ per year General managers oversee the business and personnel decisions of professional sports teams. Their salaries depend on the league, team size, and experience. In major leagues like the NFL, NBA, and Premier League, GMs can earn salaries in the multimillion-dollar range. However, the sports business management salary may not apply to this job, as other degrees may apply to this specific job.
3. Sports Marketing Manager
Average Salary: $60,000 – $130,000 per year Sports marketing managers develop campaigns for teams, brands, and sporting events. They work on sponsorships, advertising, and promotions. Those working with major brands or professional teams typically earn higher salaries.
4. Athletic Director (College Level)
Average Salary: $90,000 – $500,000 per year Athletic directors manage college sports programs, overseeing budgets, hiring coaches, and ensuring compliance with league regulations. Salaries are higher at Division I programs, where top ADs can earn significant bonuses.
5. Event Coordinator (Sports Industry)
Average Salary: $40,000 – $80,000 per year Event coordinators plan and execute sporting events, from logistics to sponsorship deals. Entry-level positions tend to be on the lower end of the pay scale, while experienced professionals working with large events like the Olympics or Super Bowl earn more.
6. Sports Data Analyst
Average Salary: $55,000 – $120,000 per year With the rise of data analytics in sports, analysts have become crucial for teams and organizations looking for a competitive edge. Salaries vary based on experience, with top analysts working for elite teams earning six-figure salaries.
7. Sports Facility Manager
Average Salary: $50,000 – $100,000 per year Facility managers ensure that stadiums, arenas, and training centers run smoothly. Their salaries depend on the size and prominence of the facility they oversee, with major sports venues offering higher pay.
8. Sports Broadcaster
Average Salary: $40,000 – $200,000 per year Sports broadcasters provide commentary, analysis, and interviews during live games. While entry-level positions pay modestly, high-profile broadcasters for major networks can earn substantial salaries.
9. Ticket Sales Manager
Average Salary: $45,000 – $90,000 per year Ticket sales managers drive revenue for teams by selling season tickets, group packages, and VIP experiences. Commissions and bonuses can significantly impact total earnings.
10. Sports Psychologist
Average Salary: $75,000 – $150,000 per year Sports psychologists help athletes improve mental performance and overcome challenges. Those working with elite athletes or major teams earn the highest salaries.
Final Thoughts
The sports management field offers a diverse range of career paths with varying salary levels. While some positions command six-figure earnings, others require time and experience to reach their full earning potential. If you’re passionate about sports and business, a career in sports management can be both financially and personally rewarding. The sports business management salary varies, but can be high if one works hard and has the proper experience!
Finding these jobs can be hard as they are quite niche, however job listings like Teamwork Online help massively in the job hunt.
Want to know how to make the most money in your current sports field? Contact me today or view my other blog post on the perfect sports job for you!
